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Product types

Klixey gives you eight different kinds of products. Each one has its own editor, its own checkout, and its own customer experience. Pick the type that matches what you're selling — the rest is filled in for you.

Quick answer

Open Store in the sidebar and click + Add product. Pick a type from the gallery, give it a name, and Klixey scaffolds the right editor — modules and lessons for a course, scheduling for an appointment, a feed and members tab for a community, and so on.

The eight types

TypeWhat it's for
CourseModules and lessons with video and text. Customers work through it at their own pace.
CommunityA discussion space with channels, posts, members, and a leaderboard.
Appointment1-on-1 bookable time slots. Customers pick a date and time, you get the booking.
EventA group session — workshop, webinar, Q&A — where many people sign up for the same slot.
MembershipA subscription that bundles other products under a single price.
Digital downloadA file you deliver after checkout — a PDF, an audio file, a zip, anything.
Lead magnetA free download in exchange for an email address.
LinkA simple outbound link card on your storefront. Useful for pointing somewhere else.

Course

What the customer gets: a private course page with modules and lessons. They watch videos, read the text under each lesson, and Klixey tracks their progress as they mark lessons complete.

What you set up: the modules, the lessons inside each module, the video for each lesson (optional), the welcome video (optional), and the price. You can drag lessons between modules and reorder them at any time.

Building a course

Community

What the customer gets: access to a community feed with posts and comments, member profiles, a leaderboard, and any resources or bundled courses you've added. They can post, comment, like, and see who else is in the room.

What you set up: the community's name and description, the channels (categories) posts get filed under, a banner image, the welcome message new members see, and whether new joiners need your approval. Bundle existing courses into the community if you want members to get them automatically.

Creating a community

Appointment

What the customer gets: a booking page where they pick a date and time in their own time zone. They get a calendar invite and a few reminder emails before the session.

What you set up: how long each session is, your weekly availability, your time zone, the buffer between sessions, the minimum notice you need, and how the session happens (custom address, Google Meet, Zoom). Connect Google Calendar so bookings land on your calendar and your existing events block your slots.

Setting up appointments

Event

What the customer gets: a sign-up page with a list of upcoming slots. They pick a slot, pay (or sign up for free), get a calendar invite, and a reminder before it starts.

What you set up: how long the event is, the time zone, the location (a Zoom link, a venue, anything), how many seats per slot, and a list of slots. Each slot has its own seat limit and its own attendee list.

Creating an event

Membership

What the customer gets: a subscription that unlocks a bundle of your other products at once. Their membership page shows everything that's included and links straight into each one.

What you set up: pick up to 20 courses, communities, and digital downloads from your catalog, write the access instructions members see after they subscribe, upload a banner, and set the price. The bundled products keep their own editors — the membership just hands customers the keys to them.

Building a membership

Digital download

What the customer gets: a download link delivered by email and shown in their portal. The file can be anything — a PDF, an audio file, a zip, a high-res image bundle. Alternatively, you can point the download at an external host (Google Drive, Notion, Dropbox) and Klixey redirects them with a warning interstitial.

What you set up: upload the file or paste the external link, write the checkout copy, set the price.

Creating a digital download

Lead magnet

What the customer gets: the same delivery as a digital download, but it's free in exchange for their email address. Once they fill in the form, they're on your customer list and they get the file.

What you set up: same as a digital download, minus pricing — lead magnets are always free. The price options in the editor are disabled.

Lead magnets

What the customer gets: a card on your storefront that, when clicked, sends them to the URL you've set. No checkout, no portal — it's a link, not a purchase.

What you set up: a title, an optional thumbnail, the target URL. Use it when you want a storefront card that takes someone somewhere else (a Substack, an affiliate page, a Calendly).

Link products

How they compare

TypeOngoing accessOne-time priceSubscriptionFree option
CourseYesYesYesYes
CommunityYesYesYesYes
AppointmentOne sessionYesYes
EventOne sessionYesYes
MembershipYesYes
Digital downloadOne deliveryYesYes
Lead magnetOne deliveryAlways free
LinkAlways free

"Ongoing access" means the customer keeps getting value from the product over time. "One session" means a single scheduled session. "One delivery" means a single file or download.

How to pick

A short decision guide:

  • Teaching modules over time? → Course.
  • Hosting a recurring discussion space? → Community.
  • Selling your time 1-on-1? → Appointment.
  • Running a group call where many people attend the same session? → Event.
  • Want one subscription that unlocks several products at once? → Membership.
  • Selling a file (paid)? → Digital download.
  • Trading a free file for an email address? → Lead magnet.
  • Want a card on your storefront that goes somewhere else entirely? → Link.

Still not sure? Most creators ship one product first and add more later. You can have several at once — a course, a community that bundles the course, and a free lead magnet to feed both is a common starting setup.

How to add a product

  1. Open Store in the sidebar.
  2. Click + Add product. A gallery opens with all eight types.
  3. Pick a type. Klixey creates the product with a sensible default name and opens its editor.
  4. Edit the title, description, and other type-specific fields. Everything autosaves as you type — see autosave.
  5. When you're ready, switch the product to Published and Listed so it shows up on your storefront. See product status.

Type-specific allowances

Your plan caps how many products you can have per store, across all types combined. Some types — like memberships — also cap how many other products they can bundle (up to 20). See plans for the full list.

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